Holly Landis is a freelance writer for G2. She also specializes in being a digital marketing consultant, focusing in on-page SEO, copy, and content writing. She works with SMEs and creative businesses that want to be more intentional with their digital strategies and grow organically on channels they own. As a Brit now living in the USA, you'll usually find her drinking copious amounts of tea in her cherished Anne Boleyn mug while watching endless reruns of Parks and Rec.
What is a server backup? A server backup is a type of backup where files and data are copied onto...
by Holly Landis
What is product differentiation? Product differentiation is the collective characteristics of...
by Holly Landis
What is multi-factor authentication? Multi-factor authentication (MFA) is a digital method of...
by Holly Landis
What is a buyer persona? A buyer persona is a fictionalized customer profile created using...
by Holly Landis
What is a self-service portal? A self-service portal is an online resource center where users can...
by Holly Landis
What is video conferencing? Video conferencing is a way for people to meet online using live video...
by Holly Landis
What are display ads? Display ads are visual advertisements that typically appear online on...
by Holly Landis
What is identity and access management? Identity and access management (IAM) is a cybersecurity...
by Holly Landis
What is a cloud backup? Cloud backups, otherwise known as online or remote backups, are a way to...
by Holly Landis
What is time tracking? Time tracking is a process wherein employee hours are recorded over a fixed...
by Holly Landis