Alyssa Towns works in communications and change management and is a freelance writer for G2. She mainly writes SaaS, productivity, and career-adjacent content. In her spare time, Alyssa is either enjoying a new restaurant with her husband, playing with her Bengal cats Yeti and Yowie, adventuring outdoors, or reading a book from her TBR list.
What is CAPTCHA? A captcha is a security measure used in online forms or websites to distinguish...
by Alyssa Towns
What are cookies? In digital marketing, cookies, sometimes called browser cookies, are small text...
by Alyssa Towns
What is HTTPS? Hypertext transfer protocol secure (HTTPS) is used to secure communication between...
by Alyssa Towns
What is clickbait? Clickbait refers to sensationalized or misleading headlines that entice viewers...
by Alyssa Towns
What is click fraud? Click fraud is a type of fraud that occurs when an individual, computer...
by Alyssa Towns
What is data loss? Data loss occurs when an incident compromises a computer’s valuable and...
by Alyssa Towns
What is lead nurturing? Lead nurturing refers to the process of developing relationships with...
by Alyssa Towns
What is outplacement? Outplacement refers to any service employers offer terminated employees...
by Alyssa Towns
What is corporate hierarchy? A corporate hierarchy, or organizational structure, refers to the...
by Alyssa Towns
What is data virtualization? Data virtualization lets users access and use data without worrying...
by Alyssa Towns