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Mary Clare Novak

Mary Clare Novak is a former Content Marketing Specialist at G2 based in Burlington, Vermont, where she is explored topics related to sales and customer relationship management. In her free time, you can find her doing a crossword puzzle, listening to cover bands, or eating fish tacos. (she/her/hers)

What is Contract Management and Why is It Important?

Contracts govern almost every interaction between businesses.

The 7-Step Guide to a Sales Process: From Lead to Close

Let’s make a deal.

What Is an Auto Dialer? Why Are They Important for Businesses

If you work in any customer-facing department, you’re likely used to picking up the phone, dialing...

How to Secure Business Funding (+Top 8 Sources)

Securing business funding is the lifeblood of any venture.

Sales

10 Ways to Make Your Next Sales Negotiation a Win-Win

The likelihood of someone signing the first draft of a sales contract is slim.

Sales

What is CRM? How It Helps Boost Sales and Efficiency

Getting a customer to buy your solution is only half the battle.

Sales

How to Write a Cold Email That Works (+ Free Template)

Five seconds.

Sales

Sales Cadence That Closes Deals. Best Practices And Examples

When distributing fresh leads to a sales team, you wouldn’t want to give reps a list of valuable...

Management

5 Types of Business Ownership (+ Pros and Cons of Each)

Efficiency cannot exist without structure.

Sales

What Is Outbound Sales: Strategies, Tips And Tools For 2024

Tring tring!

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