Enterprise resource planning (ERP ) is a business management software application used to manage and automate most core business operations. It controls data flow among departments such as finance, supply chain, manufacturing, sales and marketing, human resources, and operations.
Small businesses to large organizations use ERP systems to solve operations issues, improve organizational efficiency, and make informed decisions.
ERP software manages various business operations through different modules and a centralized database. Each module caters to a specific function like inventory management or human resources.
Under the umbrella of an enterprise resource planning system, all modules work together to share and manage data seamlessly. The system collects data from separate modules and makes it accessible to all users via a central location. It provides a comprehensive view of the entire organization’s operations through real-time data and analysis. ERP improves communication and data sharing so much that it eliminates the need for standalone systems.
Example: Suppose FIT is a workout apparel manufacturer. The operations FIT manages using ERP include inventory, production, sales, and marketing. When a customer places an order, the appropriate modules of the ERP system come together to assist in end-to-end management. They automate the processes of inventory, sales, ordering, and customer communication from purchase to delivery.
Organizations have the flexibility to customize their ERP structure and add specific modules according to their organizational needs, but five common modules are explained below.
ERPs can be categorized based on their hosting and the size of the organizations they target. The three different types affect implementation speed, cost, capabilities, and features.
ERP is also differentiated according to the size of the organizations it targets: small business ERP, mid-market ERP, and large business ERP. The difference between these systems is usually the number of features provided and the number of users that can access it; the number of users also determines its pricing.
ERP systems find their use in various industries like manufacturing, healthcare, and retail. Each industry enlists ERP for its own reasons, but they all enjoy some common advantages.
Even though ERP is a complete package for managing various business workflows, businesses may face certain challenges when it comes to maintenance and training.
ERP and CRM are two widely used business management software. Both platforms boost productivity, efficiently manage resources, automate specific processes, and increase profitability. However, these two distinct tools focus on different aspects of a business.
ERP focuses on managing and automating multiple areas of core business operations, such as accounting, inventory management, human resources, manufacturing and production planning, and supply chain management. Large organizations typically use ERP software to improve and expedite their daily operations.
CRM pinpoints the ways a company interacts with its clients. This software has tools for contact management, sales management, marketing automation, customer questions, report generation, and integration with multiple third-party software.
Some organizations also integrate ERP and CRM to obtain a more comprehensive view of their internal and customer-facing operations for more-informed decision-making. It allows organizations to share data between different departments, improve customer service, increase sales, and enhance analytical capabilities.
Check out the 2023 trends in ERP to see why ERP is critical for businesses and will stay relevant for longer.
Harshita is a Content Marketing Specialist at G2. She holds a Master’s degree in Biotechnology and has worked in the sales and marketing sector for food tech and travel startups. Currently, she specializes in writing content for the ERP persona, covering topics like energy management, IP management, process ERP, and vendor management. In her free time, she can be found snuggled up with her pets, writing poetry, or in the middle of a Netflix binge.
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