Kelly Fiorini is a freelance writer for G2. After ten years as a teacher, Kelly now creates content for mostly B2B SaaS clients. In her free time, she’s usually reading, spilling coffee, walking her dogs, and trying to keep her plants alive. Kelly received her Bachelor of Arts in English from the University of Notre Dame and her Master of Arts in Teaching from the University of Louisville.
What is a customer journey map? A customer journey map (CJM) is a visual representation of a...
by Kelly Fiorini
What is scope creep? Scope creep is the gradual expansion of a project’s boundaries beyond the...
by Kelly Fiorini
What is online learning? Online learning is the process of gaining knowledge and skills on the...
by Kelly Fiorini
What is return on investment (ROI)? Return on investment, also known as ROI, is a metric that...
by Kelly Fiorini
What is customer experience? The customer experience (CX) is a customer’s overall perception or...
by Kelly Fiorini
What is a business model canvas? A business model canvas (BMC) is a one-page clarification of a...
by Kelly Fiorini
What is blended learning? Blended learning is an educational model that combines in-person...
by Kelly Fiorini
What is human resource management? Human resource management (HRM), also known as human resources...
by Kelly Fiorini
What is peer review? Peer review is a quality-control process that is mostly applied to research...
by Kelly Fiorini
What is email marketing? Email marketing is the process of contacting prospects through email....
by Kelly Fiorini