Daniella Alscher is a Brand Designer for G2. When she's not reading or writing, she's spending time with her dog, watching a true crime documentary on Netflix, or trying to learn something completely new. (she/her/hers)
The design industry never stands still—are you keeping up?Visual content captures attention more...
by Daniella Alscher
Poster ads on the train, Twitter ads on your feed, and Spotify ads while you listen to your...
by Daniella Alscher
There was a point when it wasn't hard to make your ad stand out.
by Daniella Alscher
Have you ever seen a logo designer’s sketchbook?
by Daniella Alscher
There are infinite ways to lay out a finite amount of information.
by Daniella Alscher
What’s the difference between a typeface and a font?
by Daniella Alscher
Some things are easier to measure than others. Measuring improvement is not one of those things.
by Daniella Alscher
Imagine you can educate a global audience, capture high-quality leads, and train your remote team –...
by Daniella Alscher
While it isn’t often a first choice, Reddit is a goldmine for marketers.
by Daniella Alscher
A store with no labels; streets with no signs; hotels with no room numbers.
by Daniella Alscher