Fraud detection refers to the set of activities or techniques businesses implement to protect assets, identities, customer and business information, accounts, and transactions from fraudsters. This is mainly done by analyzing user activity and behavior patterns and comparing them with a baseline or profile representing normal user behavior.
To detect and mitigate fraud, companies utilize fraud detection software. Depending on the software product chosen, fraud detection will be performed in real time, near real time, or in batch. If a user activity falls outside of the accepted baseline, the concerned authorities are alerted.
Fraud detection is applied across numerous industries, including banking, insurance, and e-commerce. Therefore, fraud detection can also be defined as a method of preventing money from being acquired through deception.
In the banking industry, fraud detection is applied to identify forged checks or the use of stolen credit cards. It’s also instrumental in detecting money laundering and preventing customer account takeover. For insurance companies, fraud detection backed by computer vision software can help detect fraudulent claims or exaggerated losses.
Web fraud detection can be defined as the methods used to detect high-risk and illegitimate online activities, identity thefts, and cyberattacks. Web fraud detection tools typically focus on identifying account takeover, account creation, loyalty program abuse, and payment fraud. In the case of account creation and takeover fraud, these tools help organizations identify fraudulent users. Similarly, payment fraud detection aims to identify fraudulent payments that may have been performed using stolen credit cards.
Fraud detection tools analyze user sessions, location, devices used, transaction history, and more to detect online fraud. It’s important to note that fraud detection isn’t an intrusive activity unless a particular user’s activity is suspicious.
Fraud detection is also used extensively on social networking websites to detect bot activity. Bots are also employed to inflate click numbers on advertisements and spoil the effectiveness of pay-per-click (PPC) advertising. To combat such fraudulent bot activity, businesses can utilize click fraud software.
In terms of fraud detection systems, they can be broadly classified into two categories—rule-based fraud detection systems and machine learning-based fraud detection systems.
Statistics play a critical role in fraud detection. It’s interesting to note that machine learning, which is crucial for fraud detection, is basically a form of applied statistics. The following are the statistical data analysis techniques used to detect fraud:
Advances in the field of fraud detection have made it possible to quickly detect fraudulent activities and act before they become catastrophic events. Organizations can adopt several technologies, techniques, and practices to stay ahead of malicious actors. At the same time, it’s crucial to find vulnerabilities, both in people and systems, and rectify them before they are taken advantage of by attackers. The following are some of the best practices to detect and prevent fraud:
Amal is a Research Analyst at G2 researching the cybersecurity, blockchain, and machine learning space. He's fascinated by the human mind and hopes to decipher it in its entirety one day. In his free time, you can find him reading books, obsessing over sci-fi movies, or fighting the urge to have a slice of pizza.
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