Sudipto Paul is a former SEO Content Manager at G2 in India. These days, he helps B2B SaaS companies grow their organic visibility and referral traffic from LLMs with data-driven SEO content strategies. He also runs Content Strategy Insider, a newsletter where he regularly breaks down his insights on content and search. Want to connect? Say hi to him on LinkedIn.
Let’s say you’re emailing your colleagues an important document.
by Sudipto Paul
What are consumables? Consumables or consumable goods are non-durable goods ideal for immediate...
by Sudipto Paul
Can you take a photo of the Mona Lisa at the Louvre and claim you own the artwork?
by Sudipto Paul
What is a revolving door? A revolving door is the movement of public employees who leave their...
by Sudipto Paul
What is equity financing? Equity financing is a business funding method that involves selling...
by Sudipto Paul
A symphony sounds better when an orchestra plays it.
by Sudipto Paul
Entrepreneurs need financing to keep the momentum going, but asking for money isn’t fun.
by Sudipto Paul
What is a keepwell agreement? A keepwell agreement, or comfort letter, is a legal agreement...
by Sudipto Paul
What is a manufacturing execution system? A manufacturing execution system (MES) or manufacturing...
by Sudipto Paul
What is bid management? Bid management is a presales support service for creating and submitting...
by Sudipto Paul