Ninisha is a former Content Marketing Specialist at G2. She graduated from R.V College of Engineering, Bangalore, and holds a Bachelor's degree in Engineering. Before G2, Ninisha worked at a FinTech company as an Associate Marketing Manager, where she led Content and Social Media Marketing, and Analyst Relations. When she's not reading up on Marketing, she's busy creating music, videos, and a bunch of sweet treats.
What is retargeting? Retargeting is a type of marketing that tracks visitors who have previously...
by Ninisha Pradhan
What is move management? Move management is a process where an employer moves an existing...
by Ninisha Pradhan
What is audience analysis? Audience analysis allows marketers to derive key insights about the...
by Ninisha Pradhan
What is UX? User experience (UX) is every interaction a user has with a business – from the first...
by Ninisha Pradhan
Running a business is like playing a video game.
by Ninisha Pradhan
We all want publicity for our businesses.
by Ninisha Pradhan
Landing pages – one small step for a customer, one giant leap for a business.
by Ninisha Pradhan
Your mission is to retain the customers at your base.
by Ninisha Pradhan