Mara Calvello

Mara Calvello is a Content and Communications Manager at G2. She received her Bachelor of Arts degree from Elmhurst College (now Elmhurst University). Mara writes content highlighting G2 newsroom events and customer marketing case studies, while also focusing on social media and communications for G2. She previously wrote content to support our G2 Tea newsletter, as well as categories on artificial intelligence, natural language understanding (NLU), AI code generation, synthetic data, and more. In her spare time, she's out exploring with her rescue dog Zeke or enjoying a good book.

Marketing

Mobile Attribution

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Secure Web Gateway

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Social Discovery

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9 WordPress Tips from the Experts (If You’re a Beginner)

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Dispute Resolution

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What Is Remote Support? How It Helps Solve IT Problems

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Marketing

175+ Must-Know Social Media Statistics for 2025

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What Is Network Security? Definition, Types, and Tools

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What Is UV Mapping? How It Makes 3D Models Come to Life

As an artist, you might sketch out a drawing in pencil before deciding to paint.

Marketing

How to Implement an Impressive Customer Marketing Strategy

Many companies spend a vast amount of their marketing budget on acquiring new customers.